My Weblog

From now on we are allowed to blog about whatever we want, which makes me very happy. At the same time I’m thinking to myself I don’t want to write about anything haha. The only thing on my mind right now is how I am about to graduate in two months and how much it depresses me. Sometimes when I think about it I can’t even fathom the fact that college is over! What the hell happened to the past 8 years? I miss high school and I am going to even miss college a lot more. Growing up does scare me, but leaving the college life behind scares me more. I’m going to miss going out and being able to say I’m in college and all the things I have experienced here. I was told college flies by but now it’s really hitting me! What scares me more is that I wish I could do it all over again and MAYBE pursue a different degree. The closer I am getting to graduation I’m seeing that there are about a million  people with a communication degree and how hard it may be for me to even get a job or at least a good one or one that makes me big bucks. I almost feel like my degree is a joke (no offense to anyone else.) Anyways, I am just going to try to enjoy my last few months here as much as I can!

Gladwell’s Tipping Point has changed the way I view the internet when it comes to public relations.  The internet has been very effective n making life easier and so of course it is a way for consumers to reach their audiences. I agree with Gladwell that the internet should be quick, dramatic change, addictive and with a large effect because that is what made the internet so popular. The internet is a great way to tip a product. The internet can be addictive but only if you let it. For example I had myspace and I thought I would never get rid of it because I was so addicted. But one day I deleted it and that was it my life didn’t change at all .  

When Gladwell makes a lot of his points about advertising and the “successful internet” I feel he’s not as genius as some people think he is. Since I am an advertising minor a lot of his points are well known to me. I have had them shoved into my brain numerous times by my advertising teachers.

I really like Scott’s idea about the web being a marketplace of ideas.  With the web at our fingertips people all over the world can share ideas, allowing all humans to advance to another level. The web is also advancing the way people can reach out to each other. Scott, Center and Jackson are all stating that effective marketing and PR is all about changing behavior.  The changing behavior occurs when you do something differently despite what you feel about the product or organization. I like reading the cases in the Center and Jackson book because they give insight into realistic situations.